Effective Date: June 16, 2016

Last Updated: May 25, 2018

Silent Legends, Inc., as well as its subsidiary and affiliated entities, (“Silent Legends,” “we” or “us”) take the protection of your personal information very seriously. The following Privacy Policy will provide you with information about the personal information that is collected and how it is processed and used.

If you are visiting us from the European Union or European Economic Area, please be sure to read to section entitled “Additional Information for European Union Users” for information on how we comply with privacy laws applicable to you.

1. Scope of this Privacy Policy

This Privacy Policy applies only to the websites and applications with respect to “Collectible Card Games” including Battles of the Valiant Universe and Bharata Wars controlled by Silent Legends where this privacy policy is posted (collectively, the “Services”).

2. Information Collected

We collect several types of personal information from you:

Silent Legends considers personal information to be any information concerning the personal or material circumstances of an identified or identifiable individual (e.g. name, date of birth, and other information which enables the identification of specific individuals), as well as email addresses, and other information which is associated with an individual. Here are some of the ways in which we may collect personal information on the Services:

  • We may collect your email address if you contact us with a question;
  • We may collect your email address if you choose to send your link code to us; and
  • We may collect your Internet Protocol (IP) address. Your IP address is a number that lets computers attached to the Internet know where to send you data – such as the webpages you view.

Your provision of this information is necessary for us to provide the Services to you. If you do not want us to collect your personal information, please do not provide it to us.

3. Cookies and Web Beacons

We use cookies on the Services. A “cookie” is a small text file that may be used to collect information about your activity on the Services and to make the use of our Services as comfortable as possible for you, not only for your current use of the respective service but also beyond it. For example, when someone visits a web page within the Services, a cookie is placed on the user’s machine (if the user accepts cookies) or is read if the user has accessed the Services previously. These cookies enable us to collect information including user ID, app version, operation system, device name, and error code.. You may set most browsers to notify you if you receive a cookie, or you may choose to block cookies with your browser, but if you do, you may not be able to take advantage of the personalized features enjoyed by other users to our Sites. Some of the cookies we use may be Adobe or “flash” cookies, which may not be deleted when other cookies are deleted. Please check your system requirements for deletion of this type of cookie.

We also use Web Beacons (also known as “clear gifs,” “web bugs” or “pixel tags”) – “Web Beacons” are tiny graphics with a unique identifier, similar in function to cookies, and are used to allow us to count users who have visited certain web pages of the Services and to help determine the effectiveness of promotional or advertising campaigns. When used in HTML-formatted email messages, web beacons can tell the sender whether and when the email has been opened. In contrast to cookies, which are stored on a user’s computer hard drive, web beacons are embedded invisibly on web pages.

4. Cookies of Third party providers and tracking

A. Linkage with Facebook
The Services use functionality offered by Facebook, Inc. (“Facebook”) which may also collect information under Facebook’s own privacy policies. Hereby, you can link the game data with your Facebook account. To do this, you need to already have a Facebook account or have access to Facebook. Only “public information” on your Facebook profile will be transmitted to us.

B. Google Analytics
We use Google Analytics, a web analytics service provided by Google, Inc. (“Google”) to gather anonymous statistical and analytical information about how users use our Services to measure audience. For example, Google gathers and aggregates data on page views and clicks on the Services. These analytics are not used to track your journey to other websites or to identify you. The information generated by the Google Analytics cookies about your use of the Services (including your IP address) will be transmitted to and stored by Google on servers in the United States. To opt out of Google Analytics cookies, please visit: or block these cookies along with other cookies by adjusting the settings of your web browser.

C. Game Analytics
We use Game Analytics, a web analytics service provided by GameAnalytics ApS (“GameAnalytics”) to gather anonymous statistical and analytical information about how users use our Services to measure audience. You can review their privacy policy at the following web page:

5. Use of Personal Information

Silent Legends uses personal information for the purposes prescribed below:

    1. Delivery of content such as games, video, and music; and the provision of related services;
    2. Service development, compiling statistics, analysis, questionnaires and other marketing activities intended to improve services;
    3. Responses to inquiries, consultation, and complaints and the resolution of disputes;
    4. To provide you special offers, updated information and other new services from Silent Legends, or other third parties, or to forward promotional materials if you have requested this information or provided your consent for us to do so;
    5. To complete a transaction or service requested by you;
    6. To fulfill marketing or promotional purposes;
    7. To ensure that the Services are relevant to your needs;
    8. To help us create and publish content that is most relevant to you;
    9. To notify you about a material change to this Privacy Policy or the Terms of Service Agreement, if necessary;
    10. To allow you access to limited-entry areas of the Services;
    11. To deliver newsletters or other information that you request;
    12. To contact you in response to your inquiry; and
    13. In other manners as disclosed within this policy or at the time of collection.

We will process your personal information on the basis that you provided your consent for us to do so when you showed your acceptance of this Privacy Policy. You may withdraw your consent to this processing at any time. However, this will not affect the lawfulness of any processing carried out before you withdrew your consent.

We will retain your personal information for as long as your account is active or for as long as it is needed to provide you services.

6. Disclosure to Third Parties

We may share or disclose your personal information with third parties, in particular, affiliated companies, in the following instances:

    1. To fulfill a service to you. For example, if you choose to engage with games or services on the Services, we may share your personal information in order to provide the service to you. Also, if you are entering a sweepstake or contest, we may use your personal information in order to fulfill the terms of that promotion. This means that we may share the information for prize fulfillment purposes including, for example, sharing your postal address with a postal service or mail carriers. We also may share your information with the co-sponsor of that promotion.
    2. To offer products or services that we believe may be of interest to you or use your personal information for research, administrative and/or internal business purposes. Affiliates, strategic partners, agents, third party marketers or other unaffiliated parties will be handling this. You have the right to ask us not to process your personal data for marketing purposes in accordance with Section 8 of this policy.
    3. To process and fulfill orders, provide customer service, maintain and analyze data, send customer communications, and collect entries, select winners and fulfill prizes for contests, sweepstakes and other promotions. Delegated third parties, including unaffiliated third-party service providers, agents or independent contractors, such as Explay providing customer service, who help us maintain our Services and provide other administrative services to us will be handling this. When delegating third parties to handle some or all personal information, Silent Legends enters into confidentiality agreements and other agreements for the protection of personal information with the delegated parties and requests consent to the terms and agreements thereof so as to safely manage personal information. Third party service providers that help us administer our Services will have access to users’ personal information, if you do not wish for our unaffiliated third-party service providers to have access to your information, please do not register or submit any personal information to us.
    4. To comply with law. We may share personal information when necessary to comply with law or in the good-faith belief that such action is necessary in order to comply with the requirements of law, a legally-binding court order or governmental order from an investigation agency or competent regulatory authority that is issued through due process, to protect and defend our rights or property, including the rights and property of Silent Legends or to act in urgent circumstances when it is necessary to protect the life, body, or property of a person, and the consent of the identified individual is difficult to obtain.
    5. To third parties as part of any corporate reorganization process including, but not limited to, mergers, acquisitions, and sales of all or substantially all of our assets.

Except as described in this Privacy Policy or at the time we request the information, we do not share or otherwise disclose your personal information to any third parties.

7. Security

No data transmissions over the Internet can be guaranteed to be 100% secure. Consequently, we cannot ensure or warrant the security of any information you transmit to us and you understand that any information that you transfer to Silent Legends is done at your own risk. Silent Legends specifies rules for the protection of personal information and incorporates appropriate administrative, technical, organizational and physical security measures that are required under applicable regulations. We use firewalls to protect your information from unauthorized access, disclosure, alteration, or destruction. However, please note that this is not a guarantee that such information may not be accessed, disclosed, altered or destroyed by breach of such firewalls and secure server software.

If we learn of a security systems breach we may attempt to notify you electronically so that you can take appropriate protective steps. By using these Services or providing personal information to us, you agree that we can communicate with you electronically regarding security, privacy and administrative issues relating to your use of these Services. We may post a notice on our Services if a security breach occurs. We may also send an email to you at the email address you have provided to us in these circumstances.

8. Access, Portability & Correction of Personal Information

You have the right to access and to request the correction or portability of the information that we hold about you or to object to the processing of any data relating to you, by using the contact details in Section 21. When Silent Legends receives a request from you for access to, portability of, correction of, addition to, deletion of or objection to the processing of personal information due to error (hereinafter referred to as Correction), Silent Legends shall conduct any necessary investigation without delay and provide you or a nominated third party with your personal data or perform a Correction as soon as possible.

9. Accounts Information

Your account information and access to our Services are sometimes accessible only through the use of an individual user ID and password. To protect the confidentiality of personal information, you must keep your password confidential and not disclose it to any other person. Please note that we will never ask you to disclose your password in an unsolicited phone call or email. Silent Legends IS NOT RESPONSIBLE FOR ACTIONS TAKEN REGARDING YOUR ACCOUNT WHILE A USER IS LOGGED IN USING YOUR USER ID AND PASSWORD.

10. Choice & Opt-outs

We may send you communications or data regarding the Services, including but not limited to (i) notices about your use of the Services, including any notices concerning violations of use, (ii) updates, and (iii) information or materials regarding transactions, products, and/or services that you may have purchased or selected.

You can opt out from receiving any marketing emails at any time by contacting us using the online form (

11. Discontinuation & Deletion of Personal Information

You have the right to request that we stop processing your personal data and/or delete the information that we hold about you by using the contact details in Section 21. If you request the deletion or erasure of personal information (hereinafter referred to as Discontinuation) because the information allegedly was handled in a manner exceeding the purpose of collection, or was acquired by deceit or other unlawful means, Silent Legends shall, upon confirming that the person making the request is the identified individual, conduct any necessary investigation without delay and, based on its results, perform Discontinuation free of charge as far as this is possible for Silent Legends and notify you. However, we may retain a copy of your personal data where we are required or permitted to so by law.

12. International Transfer of Information

If you choose to provide us with personal information, it will be stored in the United States of America. Silent Legends may transfer that information to its affiliates and subsidiaries, across borders, and from your country or jurisdiction to other countries or jurisdictions around the world. If you are visiting the Services from the European Union or other regions with laws governing data collection and use, please note that your personal data is transferred to the United States of America. the United States of America does not have the same data protection laws as the EU and will not afford many of the rights conferred upon data subjects in the EU. By providing your personal information you consent to:

    1. the use of your personal information for the uses identified above in accordance with this Privacy Policy; and
    2. the transfer of your personal information to the United States of America as indicated above.

13. Forums, Chat Rooms and Other Public Posting Areas

Please note that any information you include in a message you post to any chat room, forum or other public posting area is available to anyone with Internet access. If you do not want people to know your email address, for example, do not include it in any message you post publicly. PLEASE BE EXTREMELY CAREFUL WHEN DISCLOSING ANY INFORMATION IN CHAT ROOMS, FORUMS AND OTHER PUBLIC POSTING AREAS. WE ARE NOT RESPONSIBLE FOR THE USE BY OTHERS OF THE INFORMATION THAT YOU DISCLOSE IN CHAT ROOMS, FORUMS AND OTHER PUBLIC POSTING AREAS.

14. Push Notifications

We may occasionally send you push notifications through our mobile applications to send you game updates and other service related notifications that may be of importance to you. You may at any time opt out from receiving these types of communications by turning them off at the device level through your settings.

15. Third Party Services

This statement applies solely to information collected on the Services. The Services may contain links to other web Services. We are not responsible for the privacy practices or the content of these other web Services.

16. Assignment

In the event that all or part of our assets are sold or acquired by another party, or in the event of a merger, you grant us the right to assign the personal and non-personal information collected via the Services.

17. Changes to this Privacy Policy

We reserve the right to change this Privacy Policy from time to time. When we do, we will also revise the “last updated” date at the top of this Privacy Policy. For some changes to this Privacy Policy we may attempt to obtain your consent before implementing the change by placing a notice on the Services. Continued use of the Services following such notice will be viewed as consent to such changes unless otherwise specified.

18. Online Tracking

Silent Legends does not support Do Not Track browser settings and does not currently participate in any “Do Not Track” frameworks that would allow us to respond to signals or other mechanisms from you regarding the collection of your personal information or non-personal information.

19. Our Policy Regarding Children

We do not knowingly collect or solicit personal information from anyone under the age of 13 or knowingly allow such persons to use the Services. If you are under 13, please do not send any information about yourself to us, including your name, address, telephone number, or email address. No one under the age of 13 may provide any personal information. In the event that we learn that we have collected personal information from a child under age 13, we will delete that information as quickly as possible. If you believe that we might have any information from or about a child under the age of 13, please contact us using the online form (

20. Right to Complain

If you are not happy with the way in which we are processing your personal data, you have the right to lodge a complaint with your local data protection authority.

21. Contacting Us

If you have any questions about this Privacy Policy, our privacy practices or regarding information, correction, blockage or deletion of data, please contact us using the online form (


Personal Information

References to “Personal Information” in this Privacy Policy are equivalent to “personal data” governed by European data protection legislation.

Controller and Data Protection Officer

Silent Legends, Inc. is the controller of your personal information for purposes of European data protection legislation. You can contact our Data Protection Officer at [email protected]

Lawful Basis for Data Processing

We will only collect, store, and process your personal information where a lawful basis for such processing exists, which will typically fall under one of the following scenarios:

(1) You, the Data Subject, have given consent to the processing of your personal information for one or more specific purposes, for example by consenting to terms and conditions on our website or in the game, and consenting to the terms of this privacy policy;

(2) Processing is necessary for the performance of a contract to which you, the Data Subject, are party;

(3) Processing is necessary for compliance with a legal obligation to which Silent Legends, Inc as a Controller is subject;

(4) Processing is necessary for the purposes of the legitimate interests pursued by us as the Controller, or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of you, the Data Subject, which require protection of your personal information.

Use for new purposes

We may use your personal information for reasons not described in this Privacy Policy where permitted by law and the reason is compatible with the purpose for which we collected it.


We will only retain your personal information for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.

By law we have to keep basic information about our customers (including Contact, Identity, Financial and Transaction Information) for six years after they cease being customers for tax purposes.

In some circumstances we may anonymize your personal information (so that it can no longer be associated with you) in which case we may use this information indefinitely without further notice to you.

Your rights

European data protection laws give you certain rights regarding your personal information. You may ask us to take the following actions in relation to your personal information that we hold:

  • Opt-out. Stop sending you direct marketing communications. You may continue to receive Service-related and other non-marketing emails.
  • Access. Provide you with information about our processing of your personal information and give you access to your personal information.
  • Correct. Update or correct inaccuracies in your personal information.
  • Delete. Delete your personal information.
  • Transfer. Transfer a machine-readable copy of your personal information to you or a third party of your choice.
  • Object. Object to our reliance on our legitimate interests as the basis of our processing of your personal information that impacts your rights.

You can submit these requests by email to [email protected] We may request specific information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions. If you would like to submit a complaint about our use of your personal information or response to your requests regarding your personal information, you may contact us as described in Section 13 of our Privacy Policy or submit a complaint to the data protection regulator in your jurisdiction. You can find your data protection regulator here.

Cross-Border Data Transfer

Whenever we transfer your personal information out of the EEA to countries not deemed by the European Commission to provide an adequate level of personal information protection, the transfer will be based on one of the safeguards recognized by the European Commission as providing adequate protection for personal information, where required by EU data protection legislation.